MSNBC/Air America’s Rachel Maddow. She struck while the iron was mighty hot and has benefited tenfold.
From The New York Times:
Rachel Maddow, a woman who does not own a television set, has done something that is virtually unheard of: she has doubled the audience for a cable news channel’s 9 p.m. hour in a matter of days.
More important for her bosses at MSNBC is that “The Rachel Maddow Show,” her left-leaning news and commentary program, has averaged a higher rating among 25- to 54-year-olds than “Larry King Live” on CNN for 13 of the 25 nights she has been host. While the average total audience of her program remains slightly smaller than that of Mr. King’s, Ms. Maddow, 35, has made MSNBC competitive in that time slot for the first time in a decade. The channel at that hour has an average viewership of 1.7 million since she started on Sept. 8, compared with 800,000 before.
Couldn’t have happened to a better woman. Or Power Lesbian. Can’t have too many of those. Maddow’s secret power is “likability” and “smarts.”